Meet the Founder
Throughout her career, Shruti has been drawn to the hardest problems in healthcare; the ones where everyone agrees change is needed, but progress stalls because incentives don’t align, systems don’t talk to each other, or ownership is unclear. Those are the challenges where she does her best work.
Let's Work Together
Background
Shruti has led cross-sector work spanning healthcare, technology, policy, and more, driving solutions through alignment and collaboration. She has led strategy, care experience, quality improvement, policy-adjacent initiatives, and enterprise–startup partnerships at organizations including Kaiser Permanente, Blue Shield of California, Stanford Health Care, Honor, and the American Cancer Society.
Launching and scaling complex, cross-organizational initiatives
Building coalitions across competitors and stakeholders
Helping startups navigate large, relationship-driven enterprises
Leading national care experience and quality improvement programs
Translating innovation, insight, and policy into operational reality
Having worked inside large, mission-driven systems and alongside early-stage innovators, Shruti brings a practical understanding of how decisions actually get made, and how programs are successfully adopted.
What does healthcare innovation mean to you?
The Approach
Shruti is not a deck-only consultant or a high-level advisor who disappears after recommendations. Clients work with her when they need someone who can make sense of complexity, build trust across stakeholders, and turn ideas into action.
01
Shaping initiatives in their early stages
02
Designing clear execution and launch plans
03
Aligning internal teams and external partners
04
Supporting early implementation and transitions
.svg){kind=small}
Thought Leadership & Speaking
Across writing, speaking, and moderation, the focus is consistent: helping leaders better understand what’s changing, and what it will take to act. Shruti clarifies what’s happening, why it’s challenging, and what it will take to move forward.
She is frequently invited to shape conversations where complexity, nuance, and real-world execution matter. Shruti is a regular speaker, moderator, and writer focused on healthcare transformation, care experience, quality, innovation, and enterprise–startup collaboration.
Shruti has spoken at and moderated sessions for national and industry-leading audiences, including:
Shruti is frequently asked to moderate cross-sector panels involving payers, providers, startups, policymakers, and investors; particularly when conversations require trust, substance, and forward momentum.
Publications & Writing
Shruti explores how health, healthcare, and wellness organizations can navigate complexity and build solutions that work within real systems. Selected publications include:
2024
Balancing Innovation w/ Equity in the Rush to Reimagine Primary Care
California Health Report
2024
The Exec: Shruti Kothari on Co-opetition and Intersectionality
Health Leaders Media
2024
Embracing the complexity of lived experiences in healthcare
Fierce Healthcare
2023
California’s Homelessness Highlights Need for Data Sharing
Health Care Innovation
2023
Why health data sharing is a priority for LGBTQ+ advocacy
Health Affairs Forefront
2023
What Health Plans Wish the Healthcare Innovation Ecosystem Knew
Medcity news
2022
Closing the gap between needs and solutions: how health plans can support...
Stat
2022
Mental health crisis calls for a conversation on health care delivery
Calmatters
Beyond client work
Shruti is deeply committed to leadership, representation, and systems-level impact.
She is the Founder of Women of Community, a national organization focused on increasing the representation and influence of Women of Color in health care leadership.
Shruti also serves on the Board of Directors for the Family Caregiver Alliance and she advises organizations including the Asian Pacific Fund, End Well Foundation, and Reverence.
She is the Founder of Women of Community, a national organization focused on increasing the representation and influence of Women of Color in health care leadership.
Shruti also serves on the Board of Directors for the Family Caregiver Alliance and she advises organizations including the Asian Pacific Fund, End Well Foundation, and Reverence.
